Objects for ski life
NICE TO SKI YOU started with a simple idea.
That skiing is about more than skiing.
It’s the places we return to.
The people we meet.
..
What to pack for a perfect day in the mountains
Forget crowded beach clubs and overpriced lunches. This summer, the best table in Europe sits somewhere between a mountain lake, a flower-..
Why May Is the best time to escape the city
Before summer crowds arrive and holiday calendars fill up, May offers a rare window of calm in the Alps. The snow retreats to the highest ..
Nice goodbye: when the snow slips away softly
The final lift doesn’t slam shut – it exhales. Slopes once packed with carving lines and chaotic energy now sit in quiet stillness, like t..
How to extend winter (without catching a cold)
You don’t wait for snow.
You simply decide that it stays.
The NICE TO SKI YOU Quartet & Travel Guide lies on the table in front of you – s..
The mountain decides everything
There’s a moment, somewhere between the first chair and the untouched line, when you remember who’s really in charge. Not your legs. Not y..
Cortina 2026 is all style, and NICE TO SKI YOU you is already there
As the Winter Olympics return to Cortina d’Ampezzo in February 2026, the Italian Alps are about to become the world’s most stylish stage. ..
From powder to paper
Ski culture just got pocket-sized. NICE TO SKI YOU isn’t your average souvenir, it’s a sleek, photo-rich card game that doubles as a curat..
The return of the ski ritual: how the mountains mark time differently
In the city, time rushes. It’s all deadlines, inboxes, and to-do lists that reset every Monday. But in the mountains, time moves in cycles..
SKInnovation: The startup summit where you pitch on a ski lift
If you feel like the classic startup conference format is getting a bit old, meet SKInnovation. Set in the Austrian Alps around Innsbruc..